The End of Twitter?
I have been using Twitter since 2010 and to cut a long story short, although it can be a virtual septic tank of human bile, ignorance and stupidity it can also be very informative and uplifting. I rely on Twitter for the latest news and find it far more immediate and succinct than traditional TV bulletins. When the shit hits the fan, as far as I’m concerned Twitter is the way to stay abreast of a developing story. Furthermore, I very much enjoy the social element of Twitter and the online banter with those I follow and who follow me. Twitter doesn’t do anything particularly unique but it did it first and hence everyone is in one place. That makes it invaluable. Sadly, if Elon Musk continues to mess with things to the point of breaking the Twitter community, then I will be forced to go elsewhere. Some folk are jumping ship already. Because of Musk’s erratic nature there’s a prevailing atmosphere that something is going to happen and it’s not going to be good.
My biggest concern is that the existing Twitter community is going to fragment, with online friends migrating to multiple alternative platforms. It may also cause some existing Twitter users who are already disillusioned with the existing status quo, to simply quit social media. With respect to those Twitter accounts that I follow for news and information, rather than social engagement, I wonder what will be the new platform of choice to reach an audience. I don’t want to have to maintain multiple social media accounts across multiple services. And I am not going to pay for the service that I already have enjoyed free of charge for the last 12 years. The only people who potentially benefit from a fragmented community are the traditional media outlets. Print media in the UK hates the fact that Twitter provides a platform that can challenge their news agenda and give the public the right of recourse.
I’ve always take a “belt and braces” approach to life and so, although it hasn’t happened as of yet, I am already working on my Twitter exit strategy. Anecdotally, it would seem that Mastodon is the next best place to go, so I have set up an account there. Unfortunately, this endeavour seems to have fallen at the first hurdle as I’ve still not received my verification email to make my new account active. This doesn’t bode well for a platform that some claim is the anointed successor to Twitter. Assuming that I can set up and start using Mastodon, there then remains the issue of which client to use. I currently use Tweeten for Twitter and am looking for identical functionality in a third party Mastodon client. However, nothing I’ve seen so far seems to offer that. It is so important to get the data that you want, presented in an accessible manner or else you run the risk of drowning in white noise and bullshit when it comes to social media.
I’ve written posts in the past about becoming reliant on free services, only to then have them withdrawn or monetised. We’ve all been down this road before so if the worst case scenario happens and Twitter goes to the wall, at least we won’t be caught off guard. However, the thing about Twitter is that there are so many potential ways you could monetise it without having to restrict usage or radically alter the way it functions. Sadly, that doesn’t seem to be Elon Musk’s intent. I am naturally sceptical of billionaires per se and especially so in his case because he is “anomalous” (the politest thing I could say about him). However, Twitter is now his “bat and ball” and so if he wants to neuter it for political or business reasons, then that is his prerogative and there’s nothing much the average user can do about it. If it all ends up going south, it was fun while it lasted.
Update: I managed to get myself on Mastodon and it is not an exact Twitter clone. It appears to require a lot more curation and interaction for it to yield the results that I want. Those seeking for a “like for like” replacement may wish to look elsewhere.
