For those outside of the UK, The Radio Times is one of the most popular TV guide magazines in the country. It was the world's first broadcast listings magazine when it was founded in 1923 by John Reith, then general manager of the BBC. It used to exclusively cover only BBC TV and radio content but over the years has expanded its listing to cover all terrestrial, satellite, cable and internet TV channels. As well as printing the various TV schedules it also contains articles, reviews and interviews associated with most forms of UK media. It is broadly deemed to be in good standing with the population and still boasts a high standard of journalism. However, over recent years The Radio Times has suffered a decline in readership the same way that all traditional print media has. Hence the bulk of its current readership are mainly those who have grown up with it and have a strong bond with it.