Is It Time to Rebrand the MMORPG Genre?
According to Wikipedia, a massively multiplayer online role-playing game (MMORPG) is a video game that combines aspects of a role-playing video game and a massively multiplayer online game. 15 years ago, the MMORPG was an established and popular video game genre. It seemed that every developer wanted a title like World of Warcraft in their portfolio and were happy to sink millions of dollars into making one. WoW at the height of its popularity had over 10 million subscribers and annual turnover of over a billion dollars in the US alone. Sadly, no one ever came close to creating a WoW killer, a game that had found success through a perfect storm of events. Today the MMO genre has become synonymous with being a time sink and a grind. The universal adoption of the free-to-play business model further compounds the negative connotations associated with these types of games. Simply put MMOs are no longer seen as a licence to print money.
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