Thoughts on Blogging Part 20
I spent some time in July, making some changes to Contains Moderate Peril. I replaced the branding and made some alterations to the “about” page to ensure that it was up to date and relevant. Not that anyone reads it as I still regularly receive enquiries about guest posts. Something I no longer do. Today, I made some further changes as it is my long term goal to grow the audience for this site. Hence I want to try and make it easier for visitors to find the content they seek and offer them related material. To facilitate this, I have added some additional menu options to the blog homepage. These act as filters, presenting specifically themed content for readers. Hence there is a “movie” button that lists all film reviews and similarly one for “video games”. There are also links for two specific video games, The Lord of the Rings Online and Star trek Online, as website statistics show that these are popular subjects.
Walter Watches has also returned to Contains Moderate Peril. Last year I created a separate website for Walter’s “humorous” film watching shenanigans but upon reflection decided it would be wiser to keep it as part of this site. I closed the Blot account which was hosting Walter Watches but for some reason the site persists. I have contacted the developer of Blot and ask for them to erase the old data but have not yet received a response. So for practical reasons, I have temporarily linked to the old site, while I repost the original content here. I have also added a new page for giveaways. I used to do this a lot in the past but it’s something that has become a lot more complex to manage recently. Hence, most of the prizes on offer will be things like game codes and such like but I think these still have some inherent value.
Recently, I have been pondering the value of promoting blog posts via social media as an analysis of web traffic has shown it doesn’t garner a great deal of attention. Posts tend to do well when a third party website links to them, or when Google search results feature them. Hence I do not have a great deal of control on the matter. I consider SEO to have some benefits and feel that a lot of the claims about it are spurious. Promoting your blog is a perennial conundrum and I don’t believe there’s a definitive solution as of yet. Often it comes down to being in the right place at the right time. I’ve benefited from such circumstances in the past. Third party referrals can make a great deal of difference but they are hard to come by. I still feel that posting regular content is helpful and impacts positively upon your Google ranking. Going forward, that will be my go to policy.
