LOTRO: Update 28 “Mini Expansion”
Content updates are usually free for the MMORPG The Lord of the Rings Online. In recent years developer Standing Stone Games have maintained a fairly consistent release schedule. This has usually meant 2 to 3 free updates per year that add new zones, PVE content and instances. There have then been a full expansion every two years that has to be bought. These are usually available in 3 different versions ranging from the base game to an ultimate edition. There is a major expansion currently in development for release in 2021. This will focus on the war between Dwarves and the Orcs of Mount Gundabad. However, it was announced on Friday during a Developer Livestream that Update 28: The War of the Three Peaks, which is due in November, has been rebranded as a mini expansion and is not going to be free but instead chargeable.
Perhaps the most obvious question that immediately comes to mind is whether SSG are charging for this “mini expansion” due to a loss of revenue caused by the recent server outages and performance issues? The year started well for them with the lockdown bringing a wealth of new players back to the game. Hence they saw fit to give a great deal of content away, free of charge. However, July and August saw the game servers closed for nearly two weeks with ongoing performance issues and logon problems that still persist. I’m sure I was not alone in postponing renewing my subscription during this period. And if there is no one ingame then you can kiss goodbye to all those impulse purchases that are so often made by players. Another thought that has occurred to me is whether Update 28 is an attempt to raise additional funding to address the ongoing infrastructure problems. Is there a service contract that they need to cancel early? Is there an alternative service provider offering an optimal deal for a short period of time?
I have enjoyed playing LOTRO for 12 years now. I, like many others, will often indulge this MMO and its developers, Standing Stone Games. I am not expecting any radical new systems to be added to the game, nor do I hold any hope that some of the existing mechanics will be overhauled. Updates for LOTRO are mainly narrative driven PVE content, set in new areas of Middle-earth. Occasionally new instances and raids are added but the game effectively just offers more of the same as each year goes by. Broadly, this works and keeps the player base engaged. If there are any content related gaps, the community fills them itself with events and roleplay. SSG’s greatest asset is the virtual Middle-earth that they’ve created and maintained. It is a foundation upon which their player base builds upon. But like a restaurant that has a fixed menu and a nice view, it’s lack of diversity becomes less of a comfort and more of a hindrance over time.
As soon as Update 28 hits the preview server, I will be checking it out. So far, I am not overly impressed by what I’ve seen in the teaser video that SSG released. It seems to rely on too many reused assets and recycled environments. Considering that they’re charging for this content, you’d expect something a little more creative and ambitious than what appears to be on offer. I most certainly don’t want to see LOTRO wane and fall into decline but I feel that the tide is turning against them. I don’t think I’m the only one who seems somewhat underwhelmed by this announcement and what is on offer. I have no objection to novelty mounts and will certainly enjoy riding around on a Wild Boar but I’m not sure if this is going to be sufficient justification to buy what is essentially just an average new region with recycled environments. Hopefully, there’s more to Update 28 than meets the eye. Otherwise, SSG could have another PR disaster on their hands.